Katlego Thulare

Brand Consultant/ Founder of So On Media (Pty) Ltd

Katlego Thulare is a Brand consultant with 9-years experience in Digital Marketing. He has worked on numerous campaigns with clients ranging from SMME's, Corporates and Government Entities.

 

10.00 - 10.15 AM

Saturday 5 September 2020

Introduction to Facebook advertising

What is Facebook advertising and how to create an ads account?

10.15 - 10.30 AM

Saturday 5 September 2020

Facebook Audience Insights for Business and Facebook Pixels

You may already know how to get audience insights from a consumer account but with a Facebook ads account you are able to get extensive insights using the Facebook Audience Feature that most people don't even know exists. We will also create a Facebook pixel and explain how it can be used to track user data.

10.30 - 10.45 PM

Saturday 5 September 2020

How to Create Facebook Ad sets

Once you have created your customer audiences based on the customer avatar, we will then go through how to create ads and what types of campaigns you can run based on your objectives. We will learn how to generate leads, drive traffic to your website and track conversions (sales).

10.45 - 11.00 AM

Saturday 5 September 2020

Interpret Ads data and Optimize Campaigns

You will learn how o collect, interpret and use customer data to optimize your Ads in order to enhance your campaigns.

11.00 - 11..30 AM

Saturday 5 September 2020

Q&A

You can ask one on one questions via Whatsapp chat for any further explanations and insight that you may require.